How to captivate your followers (and turn them into podcast listeners)
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If you’re a podcaster, you already know that creating great content is only half the battle. The other half? Getting people to actually listen. Social media is one of the most powerful tools you have to grow your podcast, but managing it can feel like a full-time job in itself. Between creating content, writing captions, scheduling posts, and engaging with your audience, it's easy to get overwhelmed.
The good news is that with a few strategic tweaks—and a manageable plan—you can boost your podcast's social media presence without losing your mind.
Instagram Stories are a goldmine for podcasters looking to build engagement and grow their audience. With just a few taps, you can create bite-sized, interactive content that not only promotes your episodes but keeps your followers invested in your show. If you’re new to the world of Instagram Stories, or just feeling a little stuck on what to post, I’ve got you covered!
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Struggling to get your podcast in front of new listeners? Instagram Stories might be your secret weapon. Stories are quick, visual, and perfectly positioned to grab attention as soon as someone opens the app. But it’s not just about posting any old Story—you need a strategy that turns casual viewers into curious listeners.
In this post, I’ll share my go-to, 5-step formula for creating Stories that convert. From hooking your audience right away to seamlessly linking your latest episode, this approach is designed to work whether you’re promoting a fresh release or bringing attention to an older, seasonal favorite. Ready to turn those views into listens? Let’s dive in!